Gentle Baking is the recipe book I wish I had when I started baking—one made to be used and doesn’t demand perfection. The book has gone through many iterations in its lifetime but has been continuously committed to the idea of making baking accessible and easy to understand with room for individuality. In deciding the image style, I chose to feature illustrations in order to avoid petrifying potential bakers with perfection because not so beautiful bakes are still delicious. 

All of the recipes are ones I have collected through my own journey in baking. The style is reminiscent of old school recipe books with a modern twist that feels timeless and appealing. Many of the layout decisions were responses to my own experiences and frustrations of baking from recipes—such as choosing to include the ingredient and measurements in the directions as well as the ingredient list. The book was designed with longevity and authenticity in mind, hopefully making a recipe book that would be kept for years.